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The increase in network activity on Ethereum is largely due to the ongoing DeFiDecentralized Finance (DeFi) is a term that is being used to describe the world of financial services that are increasingly... More boom. Decentralized Finance (DeFi) is a hot topic right now as many of its tokens surge in value. DeFi promises to cut out the middleman in the financial world by hardcoding solutions to allow for decentralized lending, portfolio management, and more.
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The latest saga in the cryptocurrency market and especially that related to the Ethereum is that the leading internet giant Google could have blacklisted “Ethereum” keyword from the company’s Ads platform. This comes after a Serbia –based blockchain startup, Decenter realized that the keyword ‘Ethereum’ can no longer be found on the Google Ads platform. The startup moved swiftly and made an announcement via Twitter where Google responded to the allegations almost instantly:
It’s difficult to estimate because the advertisers select who they target and it also depends on how many advertisers we have using AdWallet at any time. You may receive 1 or more ads a week. However, there will be days where you might not receive any ads. The number of ads you receive depends on if you are the right match for one of our advertisers. Keep in mind, advertisers choose when to run an ad on AdWallet, how long they’d like to run the ad for, and they select how many of our users they’d like to reach; which all factors into how many ads you will receive.
Briggs Nzotta - 2020-07-11 12:17:12 Sanat Chakraborty - 2020-07-11 11:51:22 Kate Malo - 2020-07-11 09:22:58 Muhamad Hidayatullah - 2020-07-11 00:02:10 soltani Soltani - 2020-07-10 14:39:40 Stephanie Grimaldi - 2020-07-10 13:19:23 Kofe J FONO - 2020-07-10 05:44:34 Ismail Nasr - 2020-07-10 04:33:13 matt lennox - 2020-07-10 03:20:59 Edem Adomey - 2020-07-10 02:44:34
Ethereum is another use-case for a blockchain that supports the Bitcoin network, and theoretically should not really compete with Bitcoin. However, the popularity of ether has pushed it into competition with all cryptocurrencies, especially from the perspective of traders. For most of its history since the mid-2015 launch, ether has been close behind bitcoin on rankings of the top cryptocurrencies by market cap. That being said, it's important to keep in mind that the ether ecosystem is much smaller than bitcoin's: as of January 2020, ether's market cap was just under $16 billion, while bitcoin's is nearly 10 times that at more than $147 billion.	

So, let’s dismiss claims like those of Ethhub.io co-founder Anthony Sassano. He argued that because bitcoin token transactions on Ethereum deny miners fees they would otherwise receive on the bitcoin chain, bitcoin is becoming a “second-class citizen” to ether. You’d hardly expect people in countries where dollars are preferred to the local currency to think of the former as second class. And just as the U.S. benefits from overseas demand for dollars – via seignorage or interest-free loans – bitcoin holders benefit from its sought-after liquidity and collateral value in the Ethereum ecosystem, where it lets them extract premium interest. 
As a leading organization in blockchain and fintech news, BeInCrypto always makes every effort to adhere to a strict set of editorial policies and practice the highest level of journalistic standards. That being said, we always encourage and urge readers to conduct their own research in relation to any claims made in this article. This article is intended as news or presented for informational purposes only. The topic of the article and information provided could potentially impact the value of a digital asset or cryptocurrency but is never intended to do so. Likewise, the content of the article and information provided within is not intended to, and does not, present sufficient information for the purposes of making a financial decision or investment. This article is explicitly not intended to be financial advice, is not financial advice, and should not be construed as financial advice. The content and information provided in this article were not prepared by a certified financial professional. All readers should always conduct their own due diligence with a certified financial professional before making any investment decisions. The author of this article may, at the time of its writing, hold any amount of Bitcoin, cryptocurrency, other digital currency, or financial instruments — including but not limited to any that appear in the contents of this article.
Ethereum Vs. Bitcoin: What Sets Them Apart? | CNBC

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Like other blockchains, Ethereum has a native cryptocurrency called Ether (ETH). ETH is digital money. If you’ve heard of Bitcoin, ETH has many of the same features. It is purely digital, and can be sent to anyone anywhere in the world instantly. The supply of ETH isn’t controlled by any government or company – it is decentralized, and it is scarce. People all over the world use ETH to make payments, as a store of value, or as collateral. The latest news about Ethereum mostly concerns the move to Serenity the last post-development phase of Ethereum as well as changing Ether mining’s concept from Proof-of-Work to Proof-of-Stake in order to reduce the power cost of the process.
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